Thursday, April 02, 2009

Get Caught in My Web

I am excited to announce the re-launch of my highly followed, “Charlotte’s Web” FREE newsletter beginning Wednesday, April 2, 2009.

As a newsletter for people with pets, “Charlotte’s Web” provides readers with recommendations for new, cool and my favorite pet products in an entertaining online form. Unlike other pet newsletters, “Charlotte’s Web” is dedicated to finding pet-must haves for dogs, cats, birds and other small animals.

Currently, pet owners are worried about the economy. They are clipping coupons, cutting back and looking for ways to save energy and simplify their lifestyle with a less is more attitude, but they still enjoy spoiling their four-legged family members. Moreover, the American Pet Products Association estimates that in 2009, pet consumers will spend $17.4 billion on pet food and $10.2 billion on pet products. Even with all this spending going on, I want to be sure they are spending their pet dollars wisely.

The re-launch of “Charlotte’s Web” is also a winning scenario for pet product manufacturers. The candid reviews, strong press following and giveaways are a manufacturers dream…free advertising to their target audience! The only request made of manufacturers is that they send one of “Charlotte’s Web” readers their “Charlotte’s Web” featured product.

Each Wednesday, I will showcase a pet product with a few witty words of wisdom. The first reader who emails me about the recently reviewed item, and provides their 411 (name, address, phone number and email), will win the product directly from the manufacturer!

To subscribe to “Charlotte’s Web," please sign-up at

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